Market Stats

IDC: Tablet Growth "Hits the Breaks"

  • PDF

IDC scales back its 5-year tablet forecast following the global shipment declines of Q4 2014-- the analyst expects "low but positive" 2015 results with shipments reaching 234.5 million units with 2.1% growth.

IDC forecast tablets

"Despite the growing popularity of phablets, there still remains a portion of the market that wants to use a larger device so they can tailor their experience to the appropriate screen size," the analyst says. "Meanwhile, an increasing number of vendors behind small tablets are reducing prices and adopting features like voice calling to entice consumers to purchase their products over competing phablets, making the dynamics of phablets vs voice-capable tablets an interesting one to watch."

Read more...

Gartner: 2014 Smartphone Sales Over 1 Billion

  • PDF

Smartphones make over 60% of overall global 2014 mobile sales Gartner reports, reaching 1.2 billion units with 28.4% growth while overall mobile sales total 1.9bn units, a 3.9% increase over 2013.

Smartphones 2014

The analyst adds the smartphone market also sees a record Q4 2014-- sales reach 367.5 million units with 29.9% Y-o-Y growth. In another Q4 first Apple topples Samsung as smartphone leader, a position the S. Korean giant has dominated since 2011.

"Samsung's performance in the smartphone market deteriorated further in Q4 2014, when it lost nearly 10 percentage points in market share," Gartner remarks. "Samsung continues to struggle to control its falling smartphone share, which was at its highest in Q3 2013. This downward trend shows that Samsung's share of profitable premium smartphone users has come under significant pressure."

Read more...

IDC: W. European Mobile Market Reaches Saturation

  • PDF

According to IDC the W. European mobile phone market fails to grow in 2014, making for a 2nd consecutive year of shipment declines-- a clear sign of saturation as overall 2014 shipments drop by -5.2% to 174.1 million units.

IDC mobile phones

The feature phone segment is worst hit, with shipments dropping by 39% to 28.4m units and revenues worth $1.4 billion. IDC describes feature phones as nothing less than a niche segment, one representing just 16% of 2014 shipments and 2.2% of total market value.

Read more...

Canalys: Android Wear Devices Reach 720000

  • PDF

According to Canalys Android Wear devices make 720000 out of overall 2014 smart wearable shipments reaching 4.6 million, with Motorola as "clear leader" despite constrained Moto 360 supplies.

Android Other Android Wear contenders include LG (whose G Watch R performed "significantly better" than the previous G Watch), Asus and Sony.

In non-Android wearables, the Pebble sees success since its 2013 launch, wit shipments reaching 1m units thanks tp continual software updates, a healthy app store and price cuts driving strong H2 2014 sales.

Read more...

IDC: Tablets See First Y-o-Y Decline

  • PDF

IDC reports global tablet shipments show the first Y-o-Y decline since the product category hit the market back in 2010-- Q4 2014 shipments are down by -3.2% Y-o-Y to 76.1 million units.

On the other hand full-year 2014 shipments total 229.6m units with "modest" 4.4% Y-o-Y growth.

Tablets Q4 2014 IDC

"The tablet market is still very top heavy in the sense that it relies mostly on Apple and Samsung to carry the market forward each year," the analyst says. "Although Apple expanded its iPad lineup by keeping around older models and offering a lower entry price point of $249, it still wasn't enough to spur iPad sales given the excitement around the launch of the new iPhones. Meanwhile, Samsung's struggles continued as low-cost vendors are quickly proving that mid- to high-priced Android tablets simply aren't cut out for today's tablet market."

Read more...